Quote:
Originally Posted by tubemonkey
The question is - was Sony selling enough of them at premium prices to make it profitable for them?
Downgrading the product line for a lower price point would indicate they weren't.
|
The question isn't right. The devices may have been profitable but not meeting corporate targets. Sony may have said that the Reader line has to make $25 million in after tax profit but it was only making $20 million. (Obviously, numbers are made up.) It isn't unusual for companies to discontinue profitable products that just aren't meeting set goals.
Consequently, you can't draw the conclusion you draw.