Thread: Ebook prices
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Old 09-16-2011, 06:39 PM   #161
crossi
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Posts: 997
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Join Date: Nov 2009
Location: Seattle Wahington U.S.
Device: kindle
Why backlist prices WILL drop.

Why I think older ebooks should be cheaper? Just to maintain sales volume of a title. For every book title, no matter how popular, there is a limited number of people willing to read it at all. I have the Harry Potter books in my house. 3 out of 4 people in my family have been unwilling to read them in spite of their availability to them. A smaller percentage yet are willing to pay a high price. Every sale made decreases that percentage since they already own the book. Those willing to buy, but at a lower price, decreases slightly also since during the wait they could lose interest or get it from alternative sources like library, used or borrowing (paper version) from a friend. Eventually you run out of people willing to buy it at that price and must either suffer decreased sales or lower the price. This is offset right now because of the rapid growth of ebook readers and so new customers are increasing faster than the market for a particular title is declining in many cases. This situation will not continue indefinitely. Eventually the percentage of people with ereaders will plateau. Same reason inline skates or those trendy folding scooters started out really highly priced then eventually prices dropped dramatically to current levels as demand dropped. Be patient. I'm very sure prices will drop on most titles over time. Unless you just can't wait for some particular title there is no reason to pay new-release prices for them. There are plenty of well priced ebooks that are not indies even (if that matters to you) to keep you occupied in the meanwhile.
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