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B&N because their gift cards are on the rack next to the greeting cards and all my friends and family were easily trainable.
Before the price fix I would have said Fictionwise; easy to use website, sales, a handy weekly e-mail of new books, and my favorite the ability to leave a list of favorite authors so that I would receive a notice when something new was added. Why doesn't everyone do that? I was a sucker every time for those notices.
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