The more I look at those two covers, the more I believe that although they are similar in look, they give off a different vibe.
In the first, my eye goes to the spider tattoo, the crisscross straps on the back of the dress, and the oddball hairdo. These are all elements that signal the story is not likely to be my taste--I think paranormal, steampunk, aliens, weirdness, even bondage. But the second cover is beautifully romantic--it looks like a love story with gothic elements or a tragic fairy tale; I would linger to read the description.
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