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Definitely interesting--even with this one significant exclusive, though, the Sony store is sorely lacking and primitive. While it will certainly grab some of the Potterheads who have been mulling the leap to digital, I don't see it instantly making Sony a significant player int he device wars--the hardcore audience has already made their decisions for Kindle and Nook, for the most part.
Still, this is ultimately a content war, not a device war. And score one for Sony, but Amazon is rapidly expanding its roster of exclusives--certainly nothing on the order of Rowling, but they are coming, and the stack is growing. Sony gets a boost for Christmas but in all the stores I enter, it's the Kindle and Nook for sale, not the Sony--so unless they have a big Walmart push planned, I don't see a significant shift in the landscape.
But I'm out of the predictions game because it's all Wild Wild West.
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