Quote:
Originally Posted by Graham
But Apple's mp3 players are a classic case in point. Why on earth would the average user prefer these products that had poorer battery life, smaller storage capacity and poorer sound quality than well-known and often cheaper competing brands?
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No one ever beat Apple by making a product checklist and checking off more boxes than them.
And it works...they are the second most valuable company in the world and they keep growing. People buy one thing...an iPod, an iPhone and they get sucked in. Apple simply does something for consumers that no other consumer electronics company does. The money doesn't lie.
http://www.cultofmac.com/how-the-edi...-fanboy/105882