They only kind of books for which I can imagine audio or video are instruction or training manuals and then not even all kinds.
However, those kind of manuals also can have other specifics which can be hard to do with ePUB.
I really think it is a bad decisions to go for audio/video/javascript support in ePUB v3 instead of solving more book related issues like better formatting, correct handling of footnotes, perhaps headers and footers and things like that.
That's what happens when company's with big money are messing with open standards to get their crap in.
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