IMHO overpriced - especially for cost of media...
also may be in copyright violation of the GNU General Public License due to commercial selling of the software with non-availability of source code for the distribution's kernel or other applications not being made available via the seller's web site (could not find a link)
please see:
http://www.gnu.org/philosophy/free-sw.html
(this is why B&N includes license info and links to various pieces of its readers' software on its web; check the 'Legal' or 'License' item under your reader's settings menu)