Thread: Kobo / Apple purchasing changes
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Old 07-28-2011, 12:09 PM   #163
kjk
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Quote:
Originally Posted by djgreedo View Post

Yes, Apple's users do often rate their products well. But Apple's users are mostly a mix of diehard fanboys and users with little knowledge of alternatives (i.e. they haven't tried the often better competition - e.g. when people see my phone and MP3 player compared to an iPhone/iPod Touch they are often amazed at how much more intuitive and well designed the non-Apple is when they previously assumed that Apple's devices are great because Apple says so).
Every product's users are a mix of diehard fanboys and users with little knowledge of alternatives. Go to any forum of any product, and you will realize this.

You are just ignoring the middle ground of users, who buy products based on knowledge of alternatives, research, and observation/word of mouth from friends, and places online like MobileRead.

Apple users are no different than Amazon Kindle users, Microsoft Xbox360 users, or Toyota Prius drivers. There are crazy fanboys, there are people who buy just on brand, and there are informed users.
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