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Borders was locked in a duel to the death with Barnes and Noble for years. If one built a storefront, the other moved into the same market nearby. Both of them spent at least as much effort making sure the other never owned a market unchallenged as the effort they put into reaching unserved markets.
How is it a shock that one of them eventually died, and why are there all these crocodile tears for the one that came up short?
Last edited by Phogg; 07-21-2011 at 05:17 PM.
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