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I don't think that piracy is a very big factor with ebooks. If ebooks are widely available, useable cross-device, and relatively inexpensive, readers will buy them rather than pirate them because they'd rather be reading. Piracy will occur when books are not in ebook form, or are locked up with DRM, or are overpriced in the eyes of the general reader.
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There is an author on this very forum who complained that he was suffering so much from piracy that it drove him out of the ebook business. This, despite fact that he offered his books in ebook format, DRM free, and less than $5 per book.
He was shouted down and told that he should do better marketing , and not worry about pirates. I thought that this was a low point of the forum. When I defended him, saying that he knew better than anyone else his own business, I got attacked too.