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I am not impressed with iPhone/iPad. Swype might be good for a general person but what is good for everyone is not good for pros. For those who are used to fast touch-typing on real keyboards the lack of tactile feedback is a disadvantage.
There is no doubt that BlackBerry keyboards are much better. But is this superior feature alone enough to succeed or even remain in the market?
BlackBerry needs to add something innovative to their devices. For example, it could be security. Nowadays we need hundreds of access codes and passwords etc. to log in websites. It leads to vulnerable password reuse. For online banking Europeans often use a special hardware device called a code calculator that is used to generate an access code (electronic signature) for each transaction. If BB could implement something similar in their phones for general purpose use, it would make internet much safer. It would require a hardware chip that is not hackable and is protected even in case of a stolen device. It would not be cheap but for BB it would be doable considering their corporate position and ever increasing need for better security. If they can do this then they have no need to copy i-anything.
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