Quote:
Originally Posted by neilmarr
What we had in mind was 'bundling' the earlier of these books in groups of three or more at a deep discount around 40% of our across-the-board $5.95 cover price for individual titles. A cheap introduction, if you like, to a series, an author or a genre.
A wee problem, of course, is that ebook buyers, quite understandably, fix their own price ceilings and that there is currently no way at the major ebook stores to show that a cover price of, say, over ten bucks actually includes three, four or even five books (grouped under a single new ISBN). We've written to the stores and will experiment with other ways around this hitch.
|
I find that I react differently to omnibus versions and bundles.
I think that a 40% discount on a bundle of three or more books seems really rather good.
For an omnibus, it seems only just enough. Irrational, but that's the way it goes.
But I do encourage offering bundles. It is an excellent way to get people into a series. Perhaps also offer the very first in a series for free (although also include it in the first bundle)?
I note that Phoenix Pick have just started offering
bundles at 40% off individual prices, although their individual prices aren't as reasonable as yours.
Note that for long-term Baen webscription buyers, the discount isn't 40%, but 25%. (There are usually only four new-to-webscriptions titles each month. The others have featured in earlier webscriptions.)