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					Originally Posted by  Steve Jordan
					 
				 
				Human nature (there's that phrase again) generally dictates that people will take the path of least resistance. 
			
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  I completely agree; since for e-books the path of least resistance is to ignore them by and large unless they are free (and even then to a large extent) it boggles my mind why anyone would put more roadblocks. There is already a big uphill fight to get people to look even at free e-books...