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Old 06-27-2011, 04:20 PM   #177
anamardoll
Chasing Butterflies
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Quote:
Originally Posted by EatingPie View Post
Because of lock-in, none of these stores has a reason to go against price fixing. I felt like there was little more than a bit of grumbling by the retailers, and that was that. Since they have no competition, they don't have to fight against the price fixing. Introduce competition, and fear of being undercut at the cash register, and maybe things would be a bit different...

I am mainly speculating, and I honestly don't know if that would change the price fixing issue. But even if it didn't, I just don't see anything positive for consumers coming from this forced lock-in/lack of competition.

-Pie
All of them have an intensely good reason to go against the price fixing -- if they can boast cheaper prices than the others, then their devices will gain more market share.

You seem to be assuming a static OPEC-style arrangement where A/B/K/S have all cheerfully divided up equal market share and don't want to rock the boat. Any one of those sellers would LOVE to be able to point out that they have cheaper books than the other -- only the most device-picky would refuse to buy whatever eReader device they sell.
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