I am sure the Rowlings lemmings will buy it up lock stock and barrel. Met heaps of peopld who bought her books and never read them or barely read them. Hello Stephen Hawking and the Bible.
Hopefully some of them will learn to read books outside the lemming zone. The tipping point already happened....
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Originally Posted by Shopaholic
Really interesting artilce on how JKR and Harry Potter could change the publishing world....again!
http://paidcontent.org/article/419-t...ok-publishing/
1 - could force Kindle to adopt new formats. (epub) "if any author could get Amazon to change its policy, it’s J. K. Rowling." "The Kindle has the largest market share of any e-reader in the U.S.—it’s believed to be between 60 and 65 percent—and it would be an incredibly dumb move for Amazon not to allow the Harry Potter e-books to be read on its device."
2 - pricing experiments (bundles, limited time offer sales, special editions, individual chapters)
3 - Most importantly, this could be a major tipping point for e-books.
"The first book Harry Potter book was published in 1997—over a decade ago. Kids who were too young for the books when they were first published—who were, say, four or five in 2007 when Harry Potter and the Deathly Hallows, the final book in the series, was released—are just the right age for the e-book editions in 2011.
And, of course, the series has always exhibited massive crossover appeal between kids and adults. Adults who never read the books the first time around might try them as e-books, and audiences who’ve read them already may still want to own the digital versions, particularly since Rowling is writing new material for the e-books. A new generation of kids ready for Harry Potter, a group of adults who’ve never read the series before, and all the people who are fans already and want to read the books again in a new format—that is potentially a group of millions of buyers for the e-books on Pottermore.com. Combine that massive audience with falling e-reader prices and the release of the books near the holiday season and Pottermore.com could absolutely move the needle toward widespread e-reader adoption in a way that no other series possibly could."
Awesome!!  |