Quote:
Originally Posted by boswd
It's almost as if she is taking a page out of the George Lucas Star Wars Franchise marketing book. It's very smart.
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It was doubly so for Mr. Lucas since he was able to see what was coming when the studio wasn't and handed over what he wanted without much (if any)trouble. They probably figured, "he'll throw some money at merchandizing and lose it, nothing for us to be concerned over." Star Wars has been good to him. lol.