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Originally Posted by Shopaholic
A special Harry Potter themed Sony reader???  Squee! OMG can you imagine the sales on that?!?! It'd have to hit that magic price point though of course and $179 for many parents just wouldn't be it I'm afraid. Will the next Sony's be plastic like the rest of them on the market today? hmm... 
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I'll definitely buy one or two for myself. Assuming the price is right, maybe an additional 2~3 to give as gifts to my best friends who are HP fans. The ereader doesn't have to be priced for children. I was a first year in high school when Harry entered Hogwarts. Just imagine how many more fans there are who grew up reading Harry Potter and are now gainfully employed and can easily afford a collector's edition Harry Potter-branded ebook reader. I do hope it'll be an upgraded PRS-350/650/950 with Wi-Fi and a card slot (SD, microSD or Memory Stick Pro Duo).