|
I think there are several reasons for the increase. 1) the ability to increase the font size makes it easier for older people to read since many of them don't have eyesight that's as strong as it was when they were younger (I'm just 40 and have bifocals) and 2)the price of the ereaders are going down so it's more affordable. If x many people buy something at price y1 then twice (or more) as many people will be inclined to buy that same thing at price y2. If something costs $500.00 but later goes down to $250.00 or less more people will buy it.
|