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Old 06-15-2011, 02:19 PM   #179
porkupan
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Posts: 556
Karma: 1057213
Join Date: Sep 2006
Location: North Eastern U.S.
Device: Sony Reader
Quote:
Originally Posted by kartu View Post
I did however notice that US press tends to bash Sony (and, ahem, Nokia, still #1 phone manufacturer, even in smartphone department) for no reason. Would be a pity if mentioned manufacturers of superior hardware would fall victims of badmouthing in the press.
That is not my impression. To me it looks like both Sony and Nokia have dug their own graves by being complacent and arrogant. I used to be a Nokia fan for years. Then, a couple of years ago I bought an Android smartphone, and there Nokia lost me as a customer. Probably forever.

I haven't been following other Sony products, but it seems that at least where home entertainment, TVs and camcorders are concerned, Sony has a reputation for somewhat higher quality and seriously higher prices.

The Reader, however, I watched quite closely. It was never bashed except in cases where it deserved to be: the 700 and 600 "touch edition" fiascoes. Most reviewers loved the Reader, if they could be bothered to evaluate it properly.

But Sony never went all in with the Reader. I can recall very few significant ad buys, which don't even come close to those by Amazon and B&N. Those two are on every magazine cover in America, they are in newspapers, online and on TV. Sony - no big introductions, few technoblog plants. No official online support community, no customer feedback accepted. Sony has been Reader's worst enemy.
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