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I don't know how the Borders website works but the issues is that the initial launch of the KT ereaders far excedded the supply we had in-stores causing us to sell out atleast on store level in around 48 hours.
Kobo is rushing out new stock to meet the demand hopefully coming next week but we've been suggesting that pre-orders are filled first so that to ensure getting an ereader to have people pre-order.
I can see other retailers selling out if they get stock as well especially if a new shipment has arrived by the time they get stock, so I would try and grab one early in the day if it's something you've set your mind on getting.
Michael
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