Well, got a broken screen on my gen 3 too. Had to pay for the scren too.
I didn't whine because bookeen refused to pay because I wasn't careful enough and my screen took a hit. The screen didn't broke all by itself.
I didn't asked Nintendo to pay for my dsi screen I managed to break either.
Yeah, amazon is sometimes extra nice. They makes enough money to afford it.
If you go that way, treat you kindle more nicely than this poor opus. The best way is to avoid needing support at all