Nice review, kenny. The one thing I do have to take issue with in using a whiteboard as a comparison is that the whiteboard is messy. (As a leftie, that's a huge deal for me. I can only use pens with a low smudge factor, and whiteboard tech is way worse on that front.) So the fact that it doesn't smudge after writing, doesn't use any inky implements, and can be put in a sleeve and taken out in a bag (ie shopping list) unlike a whiteboard does perhaps count for more props than you've given the BB. But, I love how you finish your review by saying ppl with it on their fridge get geek cred.
I'd never given the BB a second thought until they recently announced they were implementing save technology. Now I'm curious.