View Single Post
Old 06-07-2011, 03:09 PM   #36
stonetools
Wizard
stonetools ought to be getting tired of karma fortunes by now.stonetools ought to be getting tired of karma fortunes by now.stonetools ought to be getting tired of karma fortunes by now.stonetools ought to be getting tired of karma fortunes by now.stonetools ought to be getting tired of karma fortunes by now.stonetools ought to be getting tired of karma fortunes by now.stonetools ought to be getting tired of karma fortunes by now.stonetools ought to be getting tired of karma fortunes by now.stonetools ought to be getting tired of karma fortunes by now.stonetools ought to be getting tired of karma fortunes by now.stonetools ought to be getting tired of karma fortunes by now.
 
stonetools's Avatar
 
Posts: 2,016
Karma: 2838487
Join Date: Oct 2010
Location: Washington, DC
Device: Ipad, IPhone
Actually its a decent article. The hard-nosed nub of the article is here:

Quote:
Also, from a business perspective, I can't discount the value of lock-in as a way of monetizing hardware. Amazon and Barnes and Noble can ONLY hit these phenomenal price points because of lock-in, and the money they make on digital sales. Even so, consumers need to understand the tradeoffs they are making.
IOW, if you like the everyday low prices, convenience, and range of options offered by Amazon, then you have to accept device lock-in, since Amazon can't effectively monetize hardware without it. Of course, if you live in a world where the profit motive is unimportant for business , you don't have to make that trade-off. But here on Earth Prime, that's the business model that works. Earlier,

Quote:
To be fair, I should note that vendor lock-in in the eBook space is an unusual case. I can read Kindle books on my Epic 4G, iPhone, iPad, and laptop in addition to the Kindle itself. Likewise, although I can't read Nook books on the Kindle, software apps let me read the same device as the Kindle. This lock-in effect really only applies to dedicated eBook readers and the stores themselves. But for casual consumers, that is plenty strong.
IOW, the vendor lock-in isn't really that much of a lock-in for the tech savvy consumer. With the right hardware, you can have your cake and eat it too.
stonetools is offline   Reply With Quote