How about Pocketbook? They have a vast choice of fine readers and are very popular in Europe. They are also here on the forums to give advice. Forkosigan and Traveller speak French, English and German and will answer questions.
There is a new Pocketbook 602/603 6" device that is half-touch, by which I mean it works with a stylus. Pocketbooks are very customizable.
Sonys are great. They handle PDF's quite nicely, are easy to operate and give you a genuine reading experience with their touchscreens. You should definitly give them a try. Also you can buy content whereever you you like to, if you own a Sony. I buy from Sony bookstore, different stores here in Germany, fnac, the bookdepository. You name them, I bought with them.
@Jo and Prof
Isn't it naive to say they made it once but won't do it twice? You have no proof they won't do it again. If it were that easy, I am quite sure every convicted thief/rapist/murderer/criminal on earth would be very happy to know about it. "Hey, no need to avoid me. I got some bad PR for killing my girlfriend, I won't do it again."