Quote:
Originally Posted by arit
Perhaps someday we will see a manufacture's store independent device...
Oh wait! I forgot about the Cybook and Iliad. Seems like both Bookeen/NAEB and iRex have to start doing commercials, if they ever want to be recognized by the blind masses :/
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Actually you are totally correct. Few people have heard of Cybook and Iliad. In our mass consumer society, shiny ads and commercials are what make the sale.
Not saying that is how things
should be, but it's how things
are. Except for us in geekdom, I wouldn't count on masses of people recognizing what an Iliad is. Heck, "ebook readers" are still pretty much unknown--even with ads. I think Amazon stepping into the fray will finally start to change that. The Kindle is on their front page and the it was on the cover of Newsweek. I think it's a good thing--I don't think Amazon is the devil like a lot of others. I think they have a great product and I'm glad they have the money to promote it.
But on the other hand, Bookeen does seem to be selling out of the Cybooks pretty regularly, so would they even be able to keep up with demand if droves of people started snapping them up?