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I don't think it shows any fear on Amazon's part to keep up with B&N. Apparently, the power draw and battery capacity are the same for both devices, and B&N was trying to pull a marketing advantage, so Amazon countered. I don't especially like it but I understand it and don't think it shows fear.
Also, with more people expecting to use other features, like wifi for shopping and social features, etc, I don't think page turns would be a very valid measure of battery life anymore, either. People will be doing a lot more than turning pages.
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