Quote:
Originally Posted by anamardoll
A good question is why B&N isn't changing their special DRM to plain-vanilla-Adobe DRM. Their devices can already read it and it's rapidly becoming if not the industry standard, then at least more industry standard than B&N's flavor. 
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B&N does not pay per ebook royalties to Adobe, which gives them a competitive advantage over Kobo and the other Adobe clients. Amazon also owns their DRM, which is why everyone assumes that they would use their own DRM rather than Adobe's if they ever decide to support ePub on their devices and apps.