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Originally Posted by orlok
I resemble that remark!
It does sound like a fibre cereal or somesuch though.
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Very good! Filboid Studge appeared in a short story of the same name by Saki (H.H. Munro), which lampooned the practice of successfully advertising a thoroughly horrible product as highly desirable! In this case, a young man wooing the daughter of a breakfast cereal manufacturer is tasked with convincing the public to buy and consume a virtually inedible breakfast cereal. An allusion to this appeared later in Vonnegut's "Breakfast of Champions" in the character of Philboyd Studge.
Take it away orlok!