Quote:
Originally Posted by rhadin
I agree but I also agree with the sentiment that Onuissance is not a title to draw me in. A fundamental of any marketing scheme is that what a product is called must be appealing and must capture/pique interest nearly instantaneously, which means it must be understandable or at least recognizable.
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...or it needs some quality that makes you want to pick up the book to find out what the heck that weird cool title means.
I first though 'Onuissance' would be pronounced '
Ennui-sance', and I thought 'I guess my French isn't good enough to look at this.'
Steve's explanation of it actually makes me want to check it out, so, yes, I guess I agree the title was a miss for me, too.