Thread: Content Amazon.com to sell cheaper Kindle e-reader, but you'll have to see on-screen ads!
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Old 04-15-2011, 11:03 AM   #77
WalkingDistance
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Posts: 58
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Join Date: Sep 2010
Device: Kindle 3
Quote:
Originally Posted by bhartman36 View Post
I would think it would make sense to update the ads whenever the user synced their Kindle. You download books, you get new ads. The way I see it, the Home screen has to change when you get new books anyway, and if they are pushing screensavers with this new software they have, there's probably not a need to update the firmware each time.

Does that make sense?
My thoughts exactly. It makes perfect sense. Every time you connect to the internet with your kindle, you go through the Amazon servers (which is where the discussions concerning Amazon knowing what you browse stems from).

When you connect to the Amazon gateway, they verify that your kindle is legit and not blacklisted etc. etc., so they know exactly what kindle is connecting (model and owner). To me, it'll be really easy for Amazon to just push new ads to the AdKindle models whenever they connect online (because when users connect online, the kindle automatically connects and sends information to Amazon).
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