I thought April Fool's was week before last?
I'm just wondering if there's an "upgrade" path where you pay the extra $25 to get rid of the ads*.
In any case, a mere $25 pricedrop is not nearly sufficient to compensate for viewing ads for most people who can already afford over $100 for the lowest priced Kindle*.
Take it to at least $50 off and then it starts to look more worthwhile.
* Excepting people in dire financial straits who nevertheless want a Kindle in their lives but would be hard pressed to justify the initial cost even if they would save big on public domain classics and transportation costs/storage space.
In which case this kind of subsidizes them. But not by much.