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Old 04-01-2011, 04:44 PM   #1
MartinC
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Posts: 148
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Join Date: Feb 2011
Location: Dorset, UK
Device: Kindle 3, Galaxy S, Sony PRS-505, Sony tablet
The Double-Edged Sword of DIY Book Marketing

Thought-provoking article here:

http://www.salon.com/books/laura_mil...r_sell_thyself

Quote:
With all due respect to Hocking and Eisler (and I've got plenty for both), I'd rather have "To Kill a Mockingbird" than any of their novels. Even though they are much better at interacting with their fans and orchestrating their careers than Harper Lee is, Lee (in my opinion, at least) is the better writer...

[but] if the next generation's "To Kill a Mockingbird" gets published, the author's inability to promote it effectively may prevent it from reaching the millions of readers who would otherwise embrace it.
PS to HarryT: The URL wasn't abbreviated when I typed it - it seems to happen automatically.
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