03-28-2011, 08:22 AM
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#87
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The Dank Side of the Moon
Posts: 35,922
Karma: 119747553
Join Date: Sep 2009
Location: Denver, CO
Device: Kindle2 & PW, Onyx Boox Go6
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And now
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This phenomenon is fairly recent — and it’s getting out of control. For most of this country’s history, a person’s identity was not something that could be owned. While the unauthorized use of someone’s name or image was sometimes barred as an invasion of privacy, the right belonged to that person alone and could not be assigned to others. It was not until 1953, in a case involving baseball players licensing their images for use on baseball cards, that American law first constructed identity as a property interest that could be sold or licensed. This interest became known as the right of publicity.
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http://www.nytimes.com/2011/03/28/op...%2Findex.jsonp
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