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Ambertape,
It is not a problem that either Sony or Adobe can address. The problem arrises from the choice the publisher of the magazine made when he chose to publish the web edition in a format that is essentially a series of photographs, not text.
Consider, how would you put a paper copy of the magazine into the reader. Your choices would be rather limited. You could type in all the text, now that would surely be a labor of love. You might scan it in using OCR software which is rather expensive, and not 100% reliable. Well the choices you have for the web version of the magazine are pretty much limited to same choices. I would not, indeed could not type in the content. And I certainly am unprepared to hold my breath waiting for Sony, or any other reader maker to incorporate an OCR program into the software of the reader.
The only other suggestion that comes to mind would be a reader that has enough real estate to properly display the pages.
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