Originally Posted by Andrew H.
Cory Doctorow is the owner and a frequent contributor to BoingBoing, which is one of the most popular blogs on the internet. Consequently, it's much easier for him to publicize his books (free or otherwise) than for almost anyone else (and he is, to my mind, quite aggressive about doing so). While there is absolutely nothing wrong with that, I think it's a mistake to think that what might work for Cory is generalizable to people who don't own a blog regularly read by millions of people.
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