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I think of when DVDs were introduced and of the many that came with Director's Commentary and lots of extras, and for the most part, people just didn't care, and they especially didn't want to pay extra for the extras.
I see more "bare bones" DVDs these days with minimal extras (if any).
I really don't see "enhanced" ebooks as making any kind of dent in the regular ebook market. It just seems like a hopeful, maybe desperate ploy to keep prices high.
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