Quote:
Originally Posted by kennyc
The publishers are doing everything they can to prevent the industry changing.
What's impractical (note title) is to try to keep selling buggy whips when there are no more buggies.
The sooner they (and you since you are part of them) realize it, the better off everyone will be.
What's practical is to adapt your business model to embrace the new technologies and make them work for you.
When will they ever learn, when will they ever learn.
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Kenny, that is so correct.
Publishing companies, that is, the Agency 6, sit and watch the incoming asteroid of change like a kangaroo caught in a cars headlights.
Refusal to evolve and not taking serious note of the changing environment around them simply dooms them to failure.
Another word for that is extinction.