|
May years ago I took a class at the office that talked about technological shifts. The basic premise 1) was when technology shifts everyone goes back to zero; and 2) Past sucesses guaranty nothing. What has happened to borders is they failed to see technology shifting on them and got caught when technology took their customers elsewhere. The local bookstore is obsolete and will soon make way for a different store, however the bokstores that we all know and love will survive but only by adapting to the new technology that has emerged. Amazon and Netflix have been the initators of the change and other companies need to adapt such as Borders and Blockbuster. In both these cases the companis have failed to adapt and have filed for chapter 11. I also believe that that there is no need for libraries anymore, overdrive is more than capable of doing the job for less dollars then the library did (the cost is in the gas in the car, since overdrive comes to you not the other way around there is no cost in gas). These companies will adapt, as the borg would do, and will go on just in different form.
|