MobileRead Forums - View Single Post - Did Read an E-Book week hurt sales?

neilmarr · 03-15-2011, 01:58 AM

Certainly our actual sales suffered badly during the start of the RAEBW promo period, B, (we offered freebies a week early here at MR and in our blog, etc) ... but the were hit only very temporarily.

Oddly enough, during the 'official' week itself, when we saw a fifty-fold increase in site traffic and gave away many hundreds or even thousands of ebooks (not had time to check the numbers yet), our sales from site and those at third-party retail sites actually seem to have greatly increased. We didn't expectt to see that kind of result for some weeks after the promo. Odd, eh? Cheers. Neil

03-15-2011, 01:58 AM	#6
neilmarr neilmarr Posts: 7,215 Karma: 6000059 Join Date: Apr 2009 Location: Monaco-Menton, France Device: sony	Certainly our actual sales suffered badly during the start of the RAEBW promo period, B, (we offered freebies a week early here at MR and in our blog, etc) ... but the were hit only very temporarily. Oddly enough, during the 'official' week itself, when we saw a fifty-fold increase in site traffic and gave away many hundreds or even thousands of ebooks (not had time to check the numbers yet), our sales from site and those at third-party retail sites actually seem to have greatly increased. We didn't expectt to see that kind of result for some weeks after the promo. Odd, eh? Cheers. Neil Last edited by neilmarr; 03-16-2011 at 11:29 AM.