Quote:
Originally Posted by Boston
So rather than gaining sales through this restriction, they are not only hurting the libraries but also losing a venue for their authors to gain new readers.
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I wonder what would happen if some enterprising publisher really tried to think constructively about library ebook lending, instead of trying to fight off the future?
I mean, a library is a kind of publicity device for books and authors. The library is actually paying you, the publisher, to permit it to put your product into actual readers' hands. Surely there's a way to leverage this?
So why not afford the reader a pathway to your ebook store? Or an easy way to get on your mailing list? Include the first chapter of some other book, to lure the reader into wanting to get it, even if they have to buy it? Or give them a discount coupon to use to find out how buying an ebook now beats hanging out on the library's waitlist.