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Old 03-03-2011, 03:27 AM   #399
Graham
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Quote:
Originally Posted by stonetools View Post
Ok on reflection, that may be a bit much

Let's just say they are well positioned and could do a lot better. They would have to really improve their IBook store, though.
Well positioned currently, yes. But are they improving their position or degrading it? The market is still growing, so sales are going up, but this discussion is about relative position.

Over the last quarter of 2010 Android tablets took 22% of of the tablet market from Apple, and that's before true Android tablets were released. This year we'd expect to see that swing continue.

Over the last quarter of 2010 Android phones were outselling iPhones globally by about 2:1.

I would also suggest that the smaller form factor of many Android tablets is more suitable for reading ebooks, as they are lighter and more portable, and as yet Apple doesn't have a competitor in that 6" to 7" market.

Also people who buy dedicated reading devices are surely likely to buy a lot more books than people who buy a multi-purpose tablet or phone?

I can see the iBookstore being a player in the ebook market, but I can't see it becoming dominant.

Graham
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