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With vanity publishing you get 25% net on ebook sales, which works out about 17% of sale price. With the larger vanity publishers you would get an advance before it was published, and wouldn't get any further income until you had earned enough to cover that advance.
With self publishing through Amazon you get either 30% of list price or 70% of sale price, depending on what list price you set it at. Smashwords I think it's about 60% of sale price but I haven't looked for a few months.
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