[Crowl]

Originally Posted by stonetools

There IS no 30% charge for sale of Ebooks. I just want to nail that down, since you seem to be asserting, based on no evidence, this either is so or will soon become so. A number of magazines have already signed up for Apple's new approach. Apparently you know their businesses better than they do , since ytou are convinced they will fail. Let's see how they do.

For an individual magazine it may make sense to take the hit rather than potentially miss out entirely, however that will be to the detriment of other consumers since it will lead to higher prices as shown by one of the more prominently promoted magazines that now offers in-app subscriptions is charging £2 per issue via apple as opposed to £1.60 via zinio and apple#s rules state that prices can't be higher in-app.

Apple has an opt-in, rather than opt out approach for subscriber info. Everyone agrees that better protects subscriber info. THat's what I mean with regard to privacy.

Given that people are interested and subscribing to somebody else's content and not apple's content this seems like a pretty spurious benefit in any case to me, all the opt-in stuff does is take advantage of consumer inertia to allow apple to keep control for their benefit rather than anything positive to the consumer e.g. stopping a magazine having special subscription offers that would encourage them not to renew via the in-app process.

I agree, Apple benefits by having the Kindle and Nook apps on the Ipad. Unfortunately, you seem to miss that Amazon and B&N benefit hugely, to the tune of millions of dollars of books that would not have been sold absent the presence of these apps on IOS. Amazon and B&N understand this, which is why no-one is rushing for the door.

Given that we don't have concrete numbers for the mix for kindle etc. your figures are pure conjecture that is heavly biased in favour of your employer apple's claims and also overlooks the very common use-case that even if people buy a book via their ios device they are doing so because that is the one they are reading at the time because the primary benefit of kindle, nook etc. is that they are buy once read anywhere and not that they are buy them because they are on ios.

Incidentally, if even a small percentage of people have ended up choosing an ipad due to the presence of these apps, doesn't that also mean that apple has benefited to the tune of millions of dollars too?

As far as them not rushing for the door just yet, they have no need to do so, they can sit tight and wait for apple to back down before the june deadline since they will still make some money until then, not to mention the obvious point that by then there will be the playbook, the touchpad and an army of honeycomb tablets to welcome their apps.