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Old 02-26-2011, 12:30 PM   #29
Andrew H.
Grand Master of Flowers
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Posts: 2,201
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Join Date: Oct 2010
Location: Naptown
Device: Kindle PW, Kindle 3 (aka Keyboard), iPhone, iPad 3 (not for reading)
Quote:
Originally Posted by fjtorres View Post
The quote is that the Sony Readers *have sold* millions.
That would be *all* the readers over the entire history of the product line.
That's easy to believe.
4% share in the US alone works out to almost 400,000. If their "rest-of-the world" sales match or better that, they could easily be selling a over a half-million more. Previous (2009) reports had them selling about 800,000 units a year so a lifetime install base of 2-3 million is an easy reach given they've been around for five years or so.
Another issue is price - until 2010, Sonys were priced a lot more competitively than they are now.
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