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Old 02-25-2011, 09:09 PM   #154
HansTWN
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Join Date: Jun 2009
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Quote:
Originally Posted by stonetools View Post
What will happen is that the agency model contracts will be renegotiated-something that happens frequently in business. Instead of the division being publisher 70/Amazon 30 , the split will end up something like publisher 60/Amazon20/Apple 20 . Remember, Amazon used to take 70 to publishers 30 prior to last year. That's what the negotiations will be about- a readjustment of who gets what percentage.
I must say, I'm rather touched by your solicitude for Amazon-a big company with an army of lawyers at their command. Trust me, the publishers and the booksellers will take care of themselves.
In this case they will also take care off Apple buyers (not me, they scared me off for good over a year ago already) and ebook buyers in general in the fight against Apple. Not the lawyers -- this is a matter for the market and not for lawyers. And I don't see an 80-20 split for books either, for magazines, perhaps.

Actually, this rather smells like another attempt by the Apple/big 5 publisher gang to reduce Amazon's influence and push the ibook store.

Yes, the book sellers will take care of themselves --- and Apple can decide if they still want ebook readers to buy their devices or not. My guess is that Apple will back off and quietly negotiate a 2-5% fee. Big Steve will come out and say "this has been a big misunderstanding", wipe the egg off his face, and quietly plan his next attack on Apple buyers.

Last edited by HansTWN; 02-25-2011 at 09:13 PM.
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