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Originally Posted by susan_cassidy
Apple is trying to force people to use their in-app services
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People want to because it's fast and easy and it protects their privacy.
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Anyone who has been near an iPad will tell you that the chances of people leaving that one-tap purchase environment to trundle over to a publisher’s Web site are tiny.
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As a bone to media providers, consumers could be asked to share information with publishers. That is what happened when I signed up for a subscription to Popular Science. “The developer would like your name, e-mail, and zip code so they can send you messages about related products in accordance with their privacy policy.” Gee, let me think about that. Umm, no thanks.
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http://www.nytimes.com/2011/02/21/bu...pagewanted=all