It's pretty simple..Caveat Emptor. There are books that are cheaper on the Sony site than some other sites. I want to own an E-book of "World without End" Went to Fictionwise because I wanted it in LIT (so I could get rid of the DRM) But Fictionwise and ebook wanted 35 bucks for it. Sony wants 12.99 for it. Books on board wants 19.99 with a 10 dollar "rewards gift" Its up to you the buyer to decide what is a reasonable price to pay. Just like everything else, shop around find the lowest price you can. You are not limited to just the Sony store.
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