Thread: Australia/NZ Borders, A&R and Whitcoulls go bust
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Old 02-17-2011, 07:31 AM   #5
fjtorres
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Pretty much all the bookstore chains have failed to leverage the web as a *support* to their B&M sites the way WalMart, Best Buy and others have.

The most obvious way being setting up web sales for optional in-store pick-up.

Most seem to treat online as a separate universe alltogether, as if online shopping was only for people outside their B&M areas. Borders Group (US) never really tried; first they outsourced online sales completely, then they ran them as an almost totally detached operation.
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