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Yeah, and in retrospect looking for numbers to back up my assertion, it's not clear that the movie revenue suggests drastically more viewers than books sold. Supposedly 325 million books have been sold (for the entire series) and the first four movies did around 3 billion $US worldwide. So not knowing the worldwide average movie ticket price nor the number of pass-along readings-per-book-sold it's hard to tell accurately.
Z.
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